GRWM Trend: A Unique Fad With Its Own Detriments

The GRWM (Get Ready With Me) trend has taken the internet by storm, offering viewers an intimate glimpse into the beauty and preparation routines of influencers and everyday individuals alike.

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In the dynamic landscape of social media trends, one particular phenomenon has been gaining significant traction among Indian youth – the "Get Ready With Me" (GRWM) trend. This trend, which involves sharing one's beauty and grooming routine on platforms like Instagram, YouTube, and TikTok, has become a popular way for young people to express themselves and connect with others. As parents, it's important to understand this trend, its appeal, and how to guide our children through it thoughtfully.

Unpacking the GRWM Trend

GRWM videos typically feature individuals preparing for their day or a special event, showcasing their makeup, hair, and outfit choices. These videos often go beyond mere tutorials, offering personal stories and lifestyle tips, thus fostering a sense of connection and community among viewers. In India, where beauty and fashion have a rich cultural significance, this trend has found a vibrant audience, particularly among teenagers and young adults.

The Appeal of GRWM

  • Self-Expression and Creativity: GRWM videos allow young people to explore and express their individuality through fashion and beauty.
  • Skill Development and Learning: Many viewers watch these videos to learn new beauty techniques and fashion tips.
  • Community and Belonging: Participating in this trend can create a sense of belonging, as viewers and creators share tips, compliments, and support.

Navigating the Challenges

While the GRWM trend offers various positive aspects, there are challenges that parents should be aware of:

  • Body Image and Self-Esteem: Constant exposure to beauty routines and fashion tips might lead to unrealistic beauty standards, impacting self-esteem and body image.
  • Online Vulnerability: Sharing personal routines and moments online can expose young individuals to cyberbullying or inappropriate comments.
  • Consumerism: These videos often feature a variety of beauty and fashion products, potentially fostering materialistic attitudes and unnecessary spending.
  • Time Management: Creating or frequently watching these videos can become time-consuming, possibly impacting other important activities and responsibilities.

A Parental Approach to GRWM

To guide your children through the GRWM trend, consider the following strategies:

  • Open Dialogue: Discuss the content they view or create, encouraging critical thinking about body image, self-esteem, and the influence of social media.
  • Encourage Balanced Viewing: Support their interest but also encourage a balance with other activities and hobbies.
  • Teach Online Safety: Educate them about maintaining privacy and safety online, especially when sharing personal content.
  • Promote Critical Consumerism: Discuss the impact of consumerism and the importance of making thoughtful and sustainable choices.
  • Foster Self-Confidence: Encourage them to find beauty in their uniqueness and to not solely rely on external validation for self-esteem.

Conclusion

The GRWM trend in India reflects the evolving ways in which our youth engage with social media to express themselves. As parents, by understanding this trend and providing thoughtful guidance, we can help our children navigate the digital world responsibly, fostering self-confidence and critical thinking skills. Let’s embrace this trend as an opportunity for connection, creativity, and learning, while instilling values of self-worth and mindful consumption.

An alert sent to parent when a child talked about something illegal with their friend on WhatsappAn alert sent to parent when a child talked about something illegal with their friend on Whatsapp
April 25, 2024

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